What You Need to Prepare for China Trademark Registration

Registering a trademark in China is a critical step in protecting your brand in one of the world's most competitive markets. Whether you're a startup or an established business expanding into China, understanding the application process and preparing the correct documents is essential for a smooth and successful registration.

Here’s a practical guide on what you need to prepare before filing a trademark application in China.

1. Trademark to Be Registered

You'll need to decide on the exact trademark you want to protect. This could be:

• A word mark (e.g. brand name)

• A logo or image

• A combination of word and graphic

• Or even a 3D mark or sound mark (less common)

⚠️ Tip: The trademark should be clear, distinctive, and not similar to existing marks in China. A preliminary trademark search is strongly recommended to reduce the risk of rejection or opposition.

2. List of Goods and Services

China follows the Nice Classification system, but the China National Intellectual Property Administration (CNIPA) uses a subclass system. You must specify:

• The class(es) of goods/services

• The subclasses that align with your actual business activities

💡 Tip: Unlike many jurisdictions, China only protects the trademark under the exact subclasses filed, so a comprehensive filing strategy is key.

3. Applicant Information

You'll need the full legal name and address of the trademark applicant:

• For companies: business license or certificate of incorporation, company director's passport, company round seal

• For individuals: copy of valid passport or national ID

The name should be consistent in all documents, and for foreign entities, a Chinese translation or transliteration is required during the application process.

4. Power of Attorney (POA)

Foreign applicants are required to engage a licensed Chinese trademark agent and submit a signed Power of Attorney. This document allows your agent to act on your behalf before the CNIPA.

No notarization or legalization is needed, making it simple and efficient.

5. Priority Documents (If Applicable)

If you're claiming priority from a previous application filed in another country (under the Paris Convention), submit:

• A copy of the original trademark application

• Certified translation (if not in Chinese or English)

• Filed within 6 months of the original application date

6. Trademark Search Report (Optional but Recommended)

Conducting a professional trademark search in advance can significantly reduce the risk of conflict with existing marks. Your agent can help you evaluate:

• Similar marks already registered or pending

• Potential risks of rejection or opposition

7. Application Fee

Filing fees depend on:

• The number of classes and subclasses

• Whether the trademark is a standard or combined mark

At Gomax, we offer transparent and competitive pricing with no hidden costs. Check our fees on www.tmregisterchina.com 

Final Thoughts

Trademark registration in China follows a first-to-file system, meaning whoever files first generally gets the rights — even if you’ve been using the mark elsewhere. That’s why early and proper registration is crucial.

At Gomax International, we help international businesses streamline the entire China trademark registration process — from strategic filing to enforcement. Our experienced team ensures your application is complete, accurate, and compliant with Chinese regulations.

👉 Need help filing your trademark in China?
Visit www.tmregisterchina.com or contact us today for a free consultation.