How to Enhancing China Trademark Approval Strategies

According to search results, the rejection rate for trademark registration in China is approximately between 34% and 40%. This data comes from the statistics published on the official website of the State Administration for Industry and Commerce of China, showing that out of 2,999,519 reviewed cases, 1,206,907 were rejected, resulting in a calculated rejection rate of about 40%.Therefore, it can be estimated that the rejection rate for trademark registration in China is roughly within the range of 34% to 40%.

To improve the success rate of trademark registration, consider the following strategies and methods:

1. Conduct a Comprehensive Trademark Search: Before applying for a trademark, conduct a thorough search to ensure that your trademark does not conflict with existing ones. This can significantly reduce the risk of rejection.

2. Select the Correct Trademark Class: Ensure that you select the appropriate class for your trademark based on the International Classification of Goods and Services. Choosing the right class is crucial for the protection scope of your trademark.

3. Use Original Graphic Designs: Graphic trademarks should be original and distinctive to avoid being deemed similar to existing trademarks. Originality can enhance the distinctiveness of your trademark.

4. Apply for Each Element Separately: If your trademark consists of multiple elements, consider applying for each element separately to increase the chances of registration success and to allow for targeted modifications if necessary.

5. Engage Professional Services: Utilize the services of professional trademark agents who can provide expert advice and guidance throughout the registration process, increasing the likelihood of success.

6. Re-apply with Modifications: If your trademark is rejected, analyze the reasons for rejection and consider re-applying with modifications to address the specific concerns raised by the trademark office.

Engaging a professional trademark agency offers the additional advantage of streamlined communication with the trademark office, ensuring a more efficient application process. These agencies maintain good relationships with the trademark authorities, which can facilitate quicker responses and better navigation through any bureaucratic hurdles. This can be particularly beneficial for international applicants who may not be familiar with the local procedures and requirements. GOMAX International, established in 2015 and headquartered in Shanghai, provides cross-cultural services to clients worldwide. They are committed to becoming a trusted strategic partner for businesses, striving to enhance their competitiveness and supporting their clients' success in over thirty countries across four continents.  

Contact Gomax trademark expert today!